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Bold Statement Here.
Okay, so you’ve got them interested enough to check out a specific product or service you are offering. Now what?
Dazzle them with all the ways that buying your stuff will improve their life. Remember: people don’t buy features, they buy the benefit.
That means if you’re selling a 1/4″ drill bit, what you’re really selling is a 1/4″ hole. The drill bit is just a means to achieve the hole.
Got it? Good!
Let’s Talk Benefits:
BENEFIT
Lay it all out here–how will this specific benefit make your customers’ lives better? Will it save them time? Money? Headaches?
Will it let them spend more time with thier families? Will it help them make more money? Will it help them find the love of their life?
No need for a novel here–keep the copy short and punchy.
BENEFIT
Lay it all out here–how will this specific benefit make your customers’ lives better? Will it save them time? Money? Headaches?
Will it let them spend more time with thier families? Will it help them make more money? Will it help them find the love of their life?
No need for a novel here–keep the copy short and punchy.
BENEFIT
Lay it all out here–how will this specific benefit make your customers’ lives better? Will it save them time? Money? Headaches?
Will it let them spend more time with thier families? Will it help them make more money? Will it help them find the love of their life?
No need for a novel here–keep the copy short and punchy.
BENEFIT
Lay it all out here–how will this specific benefit make your customers’ lives better? Will it save them time? Money? Headaches?
Will it let them spend more time with thier families? Will it help them make more money? Will it help them find the love of their life?
No need for a novel here–keep the copy short and punchy.
BENEFIT
Lay it all out here–how will this specific benefit make your customers’ lives better? Will it save them time? Money? Headaches?
Will it let them spend more time with thier families? Will it help them make more money? Will it help them find the love of their life?
No need for a novel here–keep the copy short and punchy.
BENEFIT
Lay it all out here–how will this specific benefit make your customers’ lives better? Will it save them time? Money? Headaches?
Will it let them spend more time with thier families? Will it help them make more money? Will it help them find the love of their life?
No need for a novel here–keep the copy short and punchy.
HERE’S THE PITCH:
Here’s one more chance to make your pitch before we run out of webpage. What do we want them to do next? Call you? Visit your shop? Order online?
Don’t just assume they will know the next step–TELL THEM WHAT TO DO NEXT.
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